Overview
Engaging senior leadership members is vital to any large business. Nationwide understood this and wanted to create an experience that not only delivered the key priorities but also left leaders with a memorable take away message.
Alongside this, we also faced the challenge of getting senior members to connect with each other and create meaningful relationships that would allow them to all work more holistically moving forward.
Approach
Nationwide were looking for a way to unite their Relationship and Distribution team, inspiring leaders to look beyond their day-to-day operational and functional tasks and instead take a broader perspective, behave as leaders and take a society wide view.
We won the pitch and delivered a unique event that encouraged leaders to think and act differently. The day was made up of four bespoke, immersive challenges as well as engaging presentations and a community-themed dining experience. We even included hidden messages and themes that were revealed at the end of the event.
Results
The conference was a huge success. Delegates were overwhelmingly positive about the experience, finding it energetic, thought-provoking and original.
Post-event they are taking ‘think differently, act differently’ into the business environment and encouraging their teams to do the same.
Leadership Engagement
If people look to their leaders for inspiration, why would any initiative or campaign not start with a leader?
Leaders that are active within the company culture create a more active and engaged workforce. The more a leader is seen and heard, the more the employees understand and embody their vision and values.
We create innovative ways to engage leadership teams to get them on board right from the start.
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